If your business is going to be successful, you have to have customers.  Plain and simple.

But not so simple!

One of the trickiest things for small businesses – especially microbusinesses – is to generate new leads when you don’t have a ton of money to spend to do it.

Marketers and advertisers are quick to suggest marketing solutions that require spending money to get new leads.  The ideas sound good, but what happens if you don’t have that money to spend?

I am a big believer that you still have solid marketing options if you are willing to spend some time instead of money.  The foundation of effective marketing is building strong relationships, and we can do that creatively no matter how much money we have to spend.

This course explores the relationships you can build through referral marketing, partnership marketing, and online marketing.  And it teaches you how to take each of these tactics to the limit.

“3 Ways to Generate New Leads on a Budget” shows you how to become a relationship-building genius, bringing in the new leads you need to allow your business to grow and thrive.

This course is self-paced and allows you to pick and choose which types of marketing you want to explore.  I recommend giving yourself 7 weeks to do the whole thing, but you may go faster or slower to match what is right for you.

Whether you are new to business, launching a new service, or you’ve been operating for a while and feel like your existing contacts are fatigued, now is the time to find ways to refresh your audience and generate new leads.

What will you learn in this course?

Realities of marketing for microbusinesses

How to get the right message of your business spreading through word of mouth

How to get more referrals for your business

How to create alliances with other businesses

The techniques for creating a solid, ORGANIC online marketing plan

Tricks for getting the most reach with your blogs, newsletters, and social media

I work with microbusiness owners and those who are being careful about the budget they spend.  Is that you?  If so, you’re probably wondering what you will get from this course.  I want you to know that I loaded in a ton of content, and here is what you will get:

  4 learning modules

  6 video presentations

  8 guided exercises

  9 additional resources and blogs

Are you right for this course?  I designed this course with a certain type of person in mind, so let’s see if this describes you:

You need to grow the size of the audience for your business, but you don’t have much budget to put towards that process.

 You are open to using marketing tactics that will require you to spend time building and nurturing relationships.

You are ready to put in work to move your marketing plan forward.  You could go through these exercises quickly, but you will get the most from this course if you are ready to dedicate time, effort, and energy into each guided step.

  You want a DIY approach to learning, but you want something structured.  If you aren’t ready to work with a coach one-on-one, and your efforts to search for information online aren’t quite enough, this course was created to be your middle ground.  Not only do you get presentations and exercises, but I break everything down in videos and instructions to help you move forward.

You want to learn from me.  Let me tell you my goals.  I want to empower you.  I want to guide you.  I want to encourage you.  I am kind of intense about helping microbusinesses succeed, but once you get to know me you’ll get the full advantage of my comedic flair.  I am dedicated to helping those who want to help themselves.  If that is you, I would love to work with you!