Melissa Forziat

Thank you for joining in for the “Build a Smart Online Marketing Strategy” webinar! When it comes to online marketing, a lot of businesses are executing pieces of the strategy and missing at least one key component to make it really WORK for them.

I hope this webinar shed light on the big picture for you and opened your eyes to some areas of your plan that – with just a little extra effort – can make a difference in growing your sales pipeline and revenue. Online marketing is as important as ever, and it should be working well on your behalf. Thank you to the ASBTDC for partnering with me to host this event. Thank you to YOU for showing up and working on your business.

As a companion to my talk, I wanted to make sure you have the tools you need to work through the different components we talked through today. You can find the resources from the presentation on this page, and I hope they help you!

Resources

“Build a Smart Online Marketing Strategy” slides

Get the full slide deck from the January 16 presentation so you can review what the next step is in your own online marketing strategy. Download Here

The Role of Your Online Marketing Tools resource

In this presentation, each tool (website, blogs, social media, newsletters, and lead magnets) had a slide that summarized the specific function it has in your overall online marketing strategy. Want all of those five summary slides in one document? Grab it here! Download Here

Compelling Content for Blogs and Newsletters resource

This handy resource gives you ideas of different kinds of compelling content you could tap into for your own blogs and newsletters. Download Here

Blogs

There are a number of blogs I have written that may shed more light on online marketing. These are all of the blogs referenced throughout the presentation: