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Afraid of Negative Engagement on Your Marketing Channels?

Many of the ways that you could market your business open you up to receiving feedback from the audience receiving your message. For some business owners, the idea of creating conversation with your audience is appealing and invigorating. For others, the idea of getting negative engagement – especially in forums that are publicly visible – [...]

Afraid of Negative Engagement on Your Marketing Channels?2023-05-29T20:30:15-07:00

Creating Your Good News Contact List

You work so hard in your business to get organized, put systems in place, and create stability day to day.  You may even be ready for the occasional crisis.  But…are you ready for GOOD news?  Your good news is the best thing that’s happened to your business lately, and you don’t want to let it [...]

Creating Your Good News Contact List2023-05-29T20:40:06-07:00

How to Make Negative Reviews a Good Thing for Your Business

In marketing, we often talk about the power of reviews and testimonials.  What others choose to say about us holds weight – more than our own words, even.   Like it or not, external validation plays a role in decision making for most people.  So, what happens when the reviews aren’t positive?  Today we’re talking about [...]

How to Make Negative Reviews a Good Thing for Your Business2023-05-29T20:40:27-07:00

Selling Your Brand on Social Media

One of the worst sins of social media marketing is using your profile as a platform to SELL, SELL, SELL!  And it is the sin that nobody tells you about until it’s too late.  Although it may seem counterintuitive to people who have gone to social media to market their products and services, the best [...]

Selling Your Brand on Social Media2023-05-29T20:40:50-07:00
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